
Each year Nakrop is booked for four annual IT events in major cities around the world. Also on his itinerary are various other countries to approach potential suppliers and customers.
His strategy works well. His company's revenue jumped 400 per cent in 2007, following a big increase the year before.
Pleased with his achievement, Nakrop isn't tired of travelling, as aside from benefits for his company, the overseas trips open doors for him to taste new cuisine. Sometimes friends from the expos take him to restaurants; other times he wanders around the cities on his own. He's always ready to step into any interesting venue.
"Nobody can stand hotel food for seven days," he said. "The breakfast menu is the same every day, and I can have dinner at the hotel. But seven days? It's intolerable!"
During a luncheon hosted by the US Embassy last week he described a number of fast-food chains that Thailand should bring in to please our palates. Pichai Chirathiwat, who oversees CMG, Central Group's trading and marketing unit, was seated next to him and listening with rapt attention. And who would not, with Nakrop putting so much energy into describing tasty dishes?
We all know that he was a successful IT man in his time. He has also played a vital part as legal consultant on computer-crime law. And now he deserves two new titles: food critic and restaurant-business consultant. It would surely be unwise for Khun Pichai to ignore Nakrop's advice to start up the food chains: he may share the information with rival entrepreneurs before long.