BAM turns focus on the provinces

Bangkok Commercial Asset Management (BAM) has revealed an aggressive marketing plan directed at the provincial market, hoping it will contribute Bt5 billion in asset sales this year.
BAM president Bunyong Visatemongkolchai yesterday said although the upcountry market was reliable in terms of meeting targets, overall this year it was likely that BAM would miss the Bt12-billion target set by the Financial Institutions Development Fund (FIDF), its major shareholder. BAM plans to hold a series of exhibitions at its office and 24 branches nationwide, with booths open from 8am to 7pm seven days a week. More booths will also open at shopping malls in big cities. Sak Srisanan, senior executive vice president, said 69 per cent of BAM's assets were in provincial areas. Assets that the company plans to acquire are also located mainly in North and Central Thailand. BAM also plans to act as a middleman for the second-hand housing market. It will keep records of the assets and will be open for any offers of interest. "There's not much information about the second-hand house market. We want to boost this market, so we offer to be the middleman without any fee," said Bunyong.
Piyarat Setthasiriphaiboon The Nation
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